It’s easy
to brag about how many people “Like” you on Facebook, but
the essence of social media is engagement and two-way
conversation, not statistics. Panelist: Stephanie Winans,
Randy Lane Company and Radio Ink Magazine. Moderated
by Lee Logan
10:05 AM –
MANAGEMENT
From a
kitchen table record distribution to national tours in
18-wheelers, every artist has different needs. Where does a
manager enter the picture? Panelists: George Couri, Triple
8 Management; Howie Edelman, Dottore-Dubois Artist
Management; Denise Nichols, The Primacy Firm. Moderated By
Ed Shane
11:00 AM –
ASK MOTHER HUBBARD
Anybody who
can keep Ray Wylie Hubbard tethered to the planet must have
some secrets. Judy Hubbard shares them regularly in her
“Ask Mother Hubbard” column online and in print. She shares
them and ways to achieve your goals in this interactive Q &
A session.
12:15 PM –
LUNCH – Dave & Buster’s Buffet
1:20 PM –
NUTRITION ON THE ROAD
From truck
stops to fast food, the backroads can start to take a toll
on your performance, recovery, and waistline. Nutrition
expert Wendy Jo Peterson will provide you the tools to eat
better on the road and add in performance nutrition! It's
not about what you eat, but more about what you pair with
it!
2:20 PM –
SELLING THE SIZZLE
Using
sponsorship effectively to sell "you." Enhance your ability
to give a return on investment to your sponsors. Bob Cohen
is a sports marketing and media advertising specialist who
advises San Antonio Missions baseball, Utah Grizzlies
hockey, and Yahoo! Sports Radio among other brands,
including Best In Texas.
2:50 PM – FAN FUNDING: THE GOOD THE BAD & THE UGLY
Get down to
the brass tacks of what works and what doesn't when it comes
to asking your friends and fans for help. Panelists: Ryan
“Tank” Hargrave, Galleywinter.com and Singer-Songwriter
Jason Eady. Moderated by Katie Key
3:50 PM – RADIO
Extend
your reach by adding the audience of Texas-friendly radio.
There’s a right way (and plenty of wrong ways) to approach
program directors, music directors and deejays. Panelists:
Chris Mosser, KVET, Jess Walker, KJDL, Lisa Christi, KVST.
Moderated by Pam Shane
