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Special thanks to our seminar
sponsors:
Graham Artist Management and Winding
Road Music!

When Bruce Robison was asked what it feels like hearing a
song he wrote on the radio by an artist like Tim McGraw or
George Strait, he said, "It feels like I’m prom king."
Bruce was the Keynote Interview topping off the ninth annual
“I’ve Made a Record...Now What?” Seminar, ending a day
packed with information for aspiring artists and veterans
alike who heard Bruce offer life experiences and advice:
Back in the day he had no idea how he got into the music
business but soon figured out that songwriting was what he
does best.
After a short detour into rock, artists like Foster and
Lloyd, Steve Earle, and Nancy Griffith got him back into
Country music in the late 80s.
When he has a song idea, he records it on an iPhone app.
How does he
measure success? "Having something I feel good about."
Tony van Veen, President of Disc Makers and CD Baby, offered
11 tips to achieving success with music, the most important
of which was, “Remember, your fans are your customers. Serve them like
customers.”
A legal session from attorneys Bill Keffer and Lindy Woods
underscored the importance of having legal documents in
place at the start, not when the band is about to make it
big.
Artist manager Rob Dennis reminded attendees they don’t
have to have a “proper” video at
the start. Put it on YouTube with a flip phone. “It
doesn’t have to be a high dollar video to go viral.”
A promotion and publicity panel received high marks on
Seminar evaluation cards. Shane Media radio consultant Pam
Shane moderated as publicist Jill McGuckin, promotion reps
Jenni Finlay and Gerrie McDowell, and KTEX Program Director
Ken Murray discussed how to get radio airplay and other
media coverage.
The two longest running live performance venues in Texas
were represented by their owners on a panel discussing how
to take “The Next Stage.” Kent Finlay of Cheatham Street
Warehouse in San Marcos and David Card of Poor David’s Pub
in Dallas described how to get their attention with
questions from moderator Lee Logan of Shane Media.
Thanks
to everybody who attended and to all our panelists and
speakers.
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